The Back-to-School Reset · Starts Aug 24
A system you can keep, and coaches who are actually watching.
Registration opens Wednesday, August 12 at 10 AM. $99 members · $149 non-members.
Get notified when it opens
Every check-in is read by a person. None get a bot reply.
Not an internet program. Built inside a real gym, by coaches you’ll see on the floor.
Weigh-in, lesson, targets, the board: the whole system lives in one app, built for five minutes a day.
How We Coach
A diet that doesn’t bend will eventually break.
Motivation starts you. Systems keep you going. The daily work here is deliberately small, a five-second weigh-in, one short lesson, your water. Small enough to survive the weeks when motivation doesn’t.
Cutting out the foods you love isn’t the answer. Managing the portions is. You’re not avoiding restaurants. You’re walking in with a plan.
Days are kept light on purpose, and a missed lesson carries no penalty. Sundays carry the weight: check-in, measurements, photos, then a conversation.
Your check-in never gets an automated reply. A coach reads it, sits with it, and brings it to a live conversation. The app just makes sure nothing slips through.
Programs
The same system underneath. Daily actions, a lesson a day, the Sunday ritual, and a coach on the other end.
The full system, coached in a group.
$99/month
Who it’s for
You want the structure and the rhythm, with a team around you.
The Flagship
Ninety days, one-on-one, on your clock.
Pricing at your consult
Who it’s for
The client who wants the full arc. A start date, a structure, and a coach in their corner for ninety days.
Daily Access
Your coach, every day, the whole way.
Pricing at your consult
Who it’s for
The client whose season never really ends. The numbers watched, the conversation always open.
The Reset, August 24
Join below. We set up your account, your macro targets, and your Day 1. You just show up Monday.
MyFitnessPal, Cronometer, MacroFactor, or Lose It, linked through Apple Health on iPhone. The app does the counting so you don’t keep score by hand.
Weigh in, read the lesson, log your food, hit your protein. A handful of small actions, most under a minute.
Check-in, measurements, photos. Then watch the board.
Zero points for outcomes. The scale, the tape, the photos. None of it scores. Stepping on the scale earns 10; the number it shows earns nothing.
The weekly check-in, on time, is the biggest score you control every week, 50 points.
Complete the full daily slate, every action, one day, and take a 10-point bonus.
Three full slates in a week, in any order, earns a 25-point bonus.
Bring a friend who’s never trained at HPF and that’s 150, the largest single award in the Reset. Workouts count too, up to five a week.
Next Reset
Back-to-School, Back-to-Basics
Monday, August 24 - Sunday, September 27, 2026. Five weeks, Monday to Sunday. The Reset runs seasonally, the winter Reset follows.
The prize
Winner takes it. Announced before Day 1.
Five weeks. Points for showing up, and nothing for how you’re built.
The Board
A split-flap board runs on a screen at the gym, cycling the standings all day. Here’s the shape of it. Every point on it is earned by an action: a weigh-in, a lesson, a check-in on time. Nothing comes from a scale reading.
Standings shown are illustrative until the Reset begins. Scores settle over about a week as Apple Health syncs, so today’s number is honest, not instant.
View the live boardThe App
Weigh-in, lesson, targets, check-in, the board: the whole system lives in one place, with your coach on the other end. iPhone and Android, with Apple Health built in on iPhone.
Free with your program. Set up at your onboarding.
The Coaches
Nutrition Coach · NASM CPT & PN1-NC
Ben came to this work from the other side of it, at 245 pounds and hating every minute of exercise. That was fourteen years ago. He has spent the years since coaching the thing he had to learn slowly: the only plan worth following is the one you’re still doing in five years. Sustainable over strict, patient over fast, built around your life rather than in spite of it. He works from evidence rather than trends, and he’s glad to bring that to the HORSEPOWER community.
Nutrition Coach · NASM CPT & CNC
Holly’s mission is to help you feel strong, energized, and capable every single day. She believes training hard is only part of the equation. What you feed your body matters just as much. With Refuel Nutrition, she provides practical coaching and real-life strategies that make clean eating accessible, enjoyable, and sustainable. Holly is here to support you, challenge you, and celebrate every win along the way.
Talk To A Coach
Tell us which way in you’re considering and a coach will get back to you. If you just want to know when the Reset opens, say so and we’ll send one note on August 12. Nothing else.
In Their Words
Real members, real numbers — results we shared on our Instagram.
“I lost about 4 inches and noticed my clothes fitting better.”
I was able to lift heavier and focus more on water intake and balanced meals. I love the InBody for monitoring my progress and the weekly check-ins to stay on track. If you need accountability, or you need to see results, this is a great place to do it. Holly is supportive but realistic.
“Seeing more than the scale move was eye-opening.”
Watching muscle growth and all the InBody insights was so motivating. If you’re thinking about nutrition coaching, do it — Holly’s guidance and support make all the difference.
“I was working out 5x a week, but deep down I knew my nutrition wasn’t on point.”
I knew what I needed to do — I needed to seek a little guidance and trust the process. Coach Holly has given me so much confidence.